AD: Absolut Spells a Story

Absolut Vodka, six artists and director Rupert Sanders (along with ad agency TBWA Chiat Day, NY) got together to each create a three dimensional world in which the Absolut Vodka brand philosophy that ‘Doing Things Differently Leads To Something Exceptional’ is literally spelled out, one word at a time in different materials and environments.

Read more about it at www.ifitshipitshere.blogspot.com.  (Source If It’s Hip It’s Here via Viralblog.com)